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justLETAK! MAIN SITE > Archive for 1.5 Marketing

Category: 1.5 Marketing

2019 Q Analysis D05 Marketing

13/09/2019 Thomas Sim E3009
1.5 Marketing, 2019 D05 Mkt1.5Leave a comment

Barriers to implementing CRM

16/09/2017 Thomas Sim E3009

Q. (Also posted in justLetak!) List out the barriers in implementing Customer Relationship Management (CRM). A. Firstly, CRM stands for Customer Relationship Management, not Customer Relationship Marketing. However, some people Read More …

1.5 Marketing1.5

Marketing mix – How many “P”s?

12/09/2017 Thomas Sim E3009

Q.Marketing mix – How many “P”s? A.Traditionally, there are 4 Ps. However, marketing gurus have come out with extended Ps. These Ps can be sprint off from the existing Ps, Read More …

1.5 Marketing1.5

Marketing Plan for a Realtor Part 1 – Introduction

14/03/2015 Thomas Sim E3009

Go back to Part 0. Introduction to Property Market Analysis – Demography Sarawak and Sabah are two state of Malaysia where land is in abundance. People in these two states Read More …

1.5 Marketing1.5

Marketing Plan for a Realtor

14/03/2015 Thomas Sim E3009

Q.A newly qualified estate agent is interested to start up a realty service. Can you help him with a marketing plan? A.Below is a verbatim from National Association of Realtors. Read More …

1.5 Marketing1.5

Marketing Plan for a Realtor Part 7 – Control and Implementation

14/03/2015 Thomas Sim E3009

Go back to Part 6, Part 5, Part 4, Part 3, Part 2 or Part 1, Part 0. Marketing Plan – Implementation and Control The control and monitoring of progress by the firm is a gradual process. Read More …

1.5 Marketing1.5

Marketing Plan for a Realtor Part 6 – Strategies and Action Plans

14/03/2015 Thomas Sim E3009

Go back to Part 5, Part 4, Part 3, Part 2 or Part 1, Part 0. Marketing Plan – Strategies and Action Plans Core purpose of a Realtor is to either match a buyer to Read More …

1.5 Marketing1.5

Marketing Plan for a Realtor Part 5 – Competitors

08/03/2015 Thomas Sim E3009

Go back to Part 4, Part 3, Part 2 or Part 1, Part 0. Analysis of Property Market – Competitor Analysis This section is about sales performance and competitors of the Estate Agency Practice. Bovea Read More …

1.5 Marketing1.5

Marketing Plan for a Realtor Part 4 – Historical Transactions

07/03/2015 Thomas Sim E3009

Go back to Part 3, Part 2 or Part 1, Part 0. Analysis of Property Market – Historical Transactions This section is about sales performance in transaction number and value over 2013 and 2014 Read More …

1.5 Marketing1.5

Marketing Plan for a Realtor Part 3 – Demand

07/03/2015 Thomas Sim E3009

Go back to Part 2 or Part 1, Part 0. Analysis of Property Market – Demand This section is about local market demand for properties. Earlier post on Demand in Property Market Read More …

1.5 Marketing1.5

Marketing Plan for a Realtor Part 2 – Supply

06/03/2015 Thomas Sim E3009

Go back to Part 1, Part 0. Analysis of Property Market – Supply In Malaysia, the only dependable source of information on property supply is NAPIC which publishes information on Read More …

1.5 Marketing1.5

Marketing Plan for a Realtor Part 0 – Executive Summary

05/03/2015 Thomas Sim E3009

Q. Can you provide a detailed marketing plan for a Realtor? A. Following is a sample of Marketing Plan for a Realtor. Marketing Plan for MY-RealProperty 2017-2020 Part 0 – Executive Read More …

1.5 Marketing1.5

Factors to consider for marketing 300 Medium Cost Apartments Q3

05/03/2015 Thomas Sim E3009

Q. As an estate agent, you have been appointed to market a development project consisting 300 units of medium cost apartment. Discuss the factors that you take into consideration in Read More …

1.5 Marketing1.5

4 or 5 Steps Marketing Process

03/03/2015 Thomas Sim E3009

Q. Different authors advocate 4 or 5 steps in a Marketing Process. Why is it so? A. The Marketing Process   Situation Analysis | V Marketing Strategy | V Marketing Read More …

1.5 Marketing1.5

The Marketing Plan

03/03/2015 Thomas Sim E3009

Q. Describe in a standard framework what is a Marketing Plan. A. A marketing plan is a comprehensive blueprint which outlines an organization’s overall marketing efforts. A marketing process can Read More …

1.5 Marketing1.5

The Marketing Process

03/03/2015 Thomas Sim E3009

Q. Describe the steps and processes in marketing planning – The Marketing Process. A. There are various schools of thought with regards to what ‘marketing processes’ are. Some show the Read More …

1.5 Marketing1.5

The Marketing Plan from Listing to Delivery Q7

22/02/2015 Thomas Sim E3009

Q. Describe the marketing process of a housing development from its listing to delivery. Describe your marketing plan in detail. (20 marks, 2011 Q7) A. Similar question was asked in Read More …

1.5 Marketing, 2.5 Real Est Agcy Practice, 2011 D11 EAP1.5, 2.5

Approaches to a Marketing Plan Q6 2014 D11 EAP

07/02/2015 Thomas Sim E3009

Q. A developer is proposing a new housing scheme located in close proximity to several other on-going housing developments. As a registered estate agent, you have been approached by the Read More …

1.5 Marketing1.5

Promotional Tools in property sale

02/02/2015 Thomas Sim E3009

Q.List down the essential materials for daily work of an agent/negotiator in selling and renting of properties. A.Promotional tools in sales are: Name card Personal identifier/door gift Leaflet containing brief Read More …

1.5 Marketing1.5

Factors affecting promotion mix

11/01/2015 Thomas Sim E3009

Q.b) Explain the factors that may affect the design of the promotion mix. (10 marks) (10 marks, 2014 Q6b) A.b) There is no perfect promotion mix. Everyone has to devise Read More …

1.5 Marketing1.5

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